I wish I had found these tips for WordPress webmasters when I first started out, but I didn’t. Unfortunately nothing existed and I had to learn the hard way. Do not be sad for me though, as I know everything deeply and have made every mistake possible along the way.
Now for you I have these tips so you are not left wondering why your website is not making money or pushed to give up on your venture prematurely. Small and often obvious mistakes can cause a lot of stress for the inexperienced webmaster.
Of course many of you will know some of these tips but hopefully not all.
#1. Manifest what you want!
Negative thoughts neither helped anyone! Think about your goals and what you want to achieve and go on and do it! Put a picture of your goal on the wall in front of you and look at it every day. Believe in yourself and only takes steps will take you closer to your goal.
#2. Learn how to choose a keyword
This is actually part of search engine optimization but I think it is the most important aspect of the whole business. Without the right keyword, you can do as much search engine optimization as you like, but it will not get you anywhere.
How do I know this? I know because I have made mistakes like this before. This can even apply to a local business website. Often these small business websites are optimized for their business name and not what people are searching for in relation to the product sold.
#3. Understand that a website can have thousands of keywords
This is something that people do not mention enough. You might go for an overall keyword for your website but each and every page and post also has its own set of keywords. New WordPress webmasters presume that they have to target their main keyword on all their posts on a website, but this is not true.
On this website for example, I am targeting “WordPress website builder” as my main keyword. All of my posts relate to building websites or using WordPress. Therefore they are all targeted towards my main keyword but it is not always that obvious. I do write posts with the main keywords in them, but the focus is always on related keywords as the post titles. I do not like to go off topic.
#4. WordPress Webmasters – Question your niche
Many people do the keyword research and come across a keyword that they assume is going to be great because of the search volume. There are other factors to be considered. For example the keyword might have many people searching for it because it is similar to a brand name. Another reason can be that the search is simply too broad.
Choosing the wrong niche for your first website may cause you to fail at blogging. This in turn may cause you to give up blogging altogether, therefore it is very important that you choose a good niche to start with.
Here are some questions WordPress Webmasters can ask:
- Why are people searching for your keyword?
- Does your keyword solve a problem or educate?
- Are people searching for this keyword likely to buy?
- Is your keyword clear-cut, or can it mean something else?
#4. Learn what you need and move on
People often set out to learn one little task and end up learning everything there is to know about it. For example you might want to know how to build an anchor text link, but you end up studying how to write HTML code. Stop yourself from going any further and just learn what you need. You do not need to know things in depth as starting a website from scratch is not a difficult process when you can use WordPress.
Get the information you need fast and get out. Do not make things more difficult than they really are and simply stick to the task at hand.
#5. Don’t wait to be perfect
If I had waited to become perfect at writing articles, creating videos, or even search engine optimization, I probably would not be where I am today. You do not need to be perfect to be successful, you need to take action to be successful. You can fail along the way that if you do not give it a go you will never learn.
My first Youtube video took me about 5 hours to make and it really didn’t get any better within those five hours. This video is still on my you tube channel today and I often go and look at it and laugh. People have criticized the for the way I sound, what I say, and anything else they can think of. Luckily I did not let this stop me and my videos only got better with experience. Well kind of. I still say “umm” for every second word and have to cut out swearing, but they are doing the job that I intended.
#6. Install WordPress on a Server
No this does not mean the free WordPress at WordPress.com or a free blog at blogger.com, it means you go out and buy website hosting and install WordPress on that. If you do not want to invest $100 in your business then you must not want to start a business.. In fact it is a lot cheaper than that and this is for an entire year. If you cannot afford this then you should just stick to your day job! (Do not cry now, it has to be said)
As you know I use Hostgator Hosting and for anyone needing hosting I have a discount coupon code for you: MITZSave25 This Hostgator coupon code will give you 25% off.. And if you are really having trouble installing WordPress I will help you by giving you free WordPress installation.
#7. Decide on a WordPress theme
WordPress is great as you can chop and change your theme at the press of a button; however this is not always great. Some people change their WordPress themes like they change their undies and this is a massive time waster. This is the same as learning how to write HTML when it is not necessary. Stop playing with things that do not contribute to your goal.
Constantly tweaking and customizing your WordPress theme is not getting the job done. This is why I like to choose the best WordPress theme for me, learn how to customize it thoroughly, then use it on as many blogs as I want. I do also recommend using a premium WordPress theme as there are many benefits such as ongoing support and a network of people using the same theme.
#8. Learn search engine optimization
You can build a website, make it look fantastic and add great content, but you will need search engine optimization to be really successful. I know you are all probably sick of me talking about this subject. You cannot just hope that the search engines realize what your content is about and by performing search engine optimization, this will let them know exactly what is on your website. If you browse through the posts on this website you will find many articles about SEO tips that I have written from my own experiences.
#9. Never paste content from MS Word
Many new Webmasters make this awful mistake. They simply copy and article straight from a Microsoft word document and paste it directly into the WordPress post editor. This not only adds weird code into your HTML section, but it can cause crazy errors and problems. Look around and you will see a small button on the post menu that looks like a MS Word icon. When you press on this a box will appear for you to paste your MS word text into to clean it up first.
#10. Place images wisely
Some themes do not allow you to post an image at the top of the post, while others will. This can cause problems when WordPress is trying to grab an excerpt but sees an image first. Also if your image has a caption, WordPress might grab the caption and put that in your excerpt.
You need to also take care that you do not place an image where an add or something else is meant to be. For example I have an Adsense ad set to be added to every post, under the post title, on the left with text wrapped. If I also place an image there this will slow my page loading time down because to things want to go into the one spot.
#11. Copying code into WordPress
Just say you have copied some html code from a website, you should not then simply paste this into the WordPress post HTML section. The actual code needs to be cleaned much like the MS Word text did. You can do this by pasting the HTML code into a Windows notepad file and then copy it from there to paste into your WordPress post. When you think that wierd things are happening to your code and it does not look like it should, try cleaning it first.
#12. Less is Better
KISS. Keep It Simple Stupid! new WordPress Webmasters often try to have everything and do everything that experienced Webmasters do. Knowing about less, but knowing what you know thoroughly, will see success for you quicker. Knowing a little bit about everything is not a good strategy.
When it comes to Internet marketing varies so much of everything. There are so many ways to monetize your website, there are so many different types of websites to make, and there are so many different designs to use.
Why not start with a website like the recent WordPress website case study I recently posted about?