There is so much that a blogger needs to do. First, he needs to write a post. A really good and engaging one, not just any ordinary boring post. Next, he’d need to market the blog and then network with the readers and fans. Of course, these do not include the time and effort coming up good topics and ideas before subsequently promoting the blog via various methods such as social networking sites, visits to other blogs and interaction on forums. And that is just blogging alone. A blogger has a life to live too – chores, commitments, relationships and most likely, a full-time day job.
There is so much to do but so little time. So just how does a blogger get the best of his/her time?
1. Create goals and write them down
Creating goals are not just applicable at the office. How can you achieve something without even knowing what is it that you want? You will achieve better success at blogging if you know what you are working towards. You can make your own WordPress website checklist which will guide you through your business goals. For instance, you might want to set a goal of having a conversion rate of 5%, which is the percentage of product orders out of the total number of site visits. With this objective set clearly, you can then start planning your efforts to achieve that result. And don’t forget to write your goals down. It’s even better if you can stick them at a place where you can always see them.
2. Create a schedule
You can think of blogging as a “job”, where there is a fixed time for it. Creating a schedule works for me because without one, I tend to dilly-dally because I feel that I have all the time in the world at home to blog. I do, but this isn’t being productive at all. It is best to set a fixed time, say 2 hours, to write and publish a post. This way, you are unlikely to wander (physically or mentally) as you have given yourself a deadline to complete a task. And of course, once you have a schedule, make sure you stick to it. Mitz’s blogging routine might help you get on track!
3. Use tools to help you
Why spend time and effort doing things yourself when there are a myriad of tools created by nerds and geeks to assist you? For example, you can use Evernote to compile interesting articles in one place, so you don’t have to Google around anymore to look for ideas. Once you have posted your latest article, tell the whole world about it automatically by using Twitterfeed, which tweets your blog posts as well as of other blogs that you are a fan of. Finally, use ScribeSEO to SEO your blog posts. These are just some of the tools that I have found useful; there are many more out there waiting for you to discover and utilize.
4. Set up a home office
Having a home office works for me because whenever I enter the “office”, I feel focused and am ready for “business”. If you are having trouble working with children screaming in the background or when you’ve just heard that your favorite TV programme is about to start, you might want to consider setting up a home office. It doesn’t have to be anything fancy; a quiet corner where you can work on your PC is good enough. You can make it as conducive as you want by putting up soft lights, playing your favorite music, whatever, as long as there are no disturbances when you are working there.
5. You don’t have to be perfect
A lot of time is spent when a blogger tries to be perfect – you don’t have to be. I speak from experience as I have rewritten posts numerous times for the fear that the readers would not like them. And then I spend more time selecting the “ultimate” layout and theme for my blog. You must realize that you can’t please everyone, for “one man’s meat is another man’s poison”. What looks good to you might not sit well with your readers, so just do whatever you think is alright and don’t spend too much time rewriting and revamping.
There you have it, five tips for improving your blogging productivity. Hopefully with that, you’d be a better blogger with the least time and effort invested. Happy blogging!