Some people just love to be a little bit devious and there is no exception about the Internet, where you can easily cheat your Webmaster friends and reduce out going back link benefits for them.
Over the years I have been an unfortunate victim where are other Webmasters have done certain dirty tricks to make my back links worthless. Most of the problems stemmed from the reciprocal link system where you exchanged links with other Webmasters. Nowadays it is a little bit different as we do not often ask for links or exchange them any longer, but we do give links in one way or another.
#1. Posting a Link – Then Removing it
This happens all the time! Webmasters post a link to your site and later you find that they have removed it. It is even worse when you have agreed to exchange links and then you find that your link no longer exists, meanwhile you have had a link on your website the whole time.
Benefits that have been gained wrongly:
- You might receive a track back link.
- The Webmaster that received the link might come and comment on your website.
- The Webmaster might have already linked back to your website as a way to say thanks.
#2. Turning Dofollow to Nofollow
I’m sure we have all had this happen to us before. Sometimes you leave a link on a website and come back later and it has been turned to no follow. This is not a crime but I do not like it. I am not really sure what all the hype is about when it comes to do follow and no follow.
I have many sites with do follow links and my page rank has not been stripped from me and my websites have not been degraded. I do however carefully scan links that I allow on my websites and spam is out of the question.
When I started building websites there was no such thing as a no follow link. If you posted a link to someone’s website it was naturally do follow.
#3. Using the Visibli Toolbar
I have been meaning to write about this toolbar for a long time as it annoyed the hell out of me that minute I laid eyes on it. I know there are some amazing features to this Visibli toolbar however I have a major gripe with just one feature, so far.
I stumbled across this feature when I was reading a well-known blog and clicked a link that was leading to another site. To my horror, the external link that led to the website didn’t really lead to the website. So to the unsuspecting user, it looks like you have entered another website when in fact you have not. Just check out the screenshot below. I clicked on the link from a website that was using this tool bar. the actual URL of the website I wanted to visit is at the end, tacked on, or should I say locked in to a frame that is a sub domain of visibli.com.
You will also see that there is a back button that leads directly back to the website where you came from. It also has a logo of the previous website and scrolling posts.
Here is a brief summary of what this toolbar has done here:
- You haven’t really entered the true domain of the website link you clicked on.
- You are tempted with a back button to return to where you came from.
- There is advertising flashing past attracting you to click on popular posts from the previous website.
- To actually visit the true domain of the website you need to right click on a link and open the link in another window or tab.
- There is no link juice passing to the website because it has been redirected through a sub domain of visibli.
I will leave you with a quote from an article that Adam Singer wrote on the Future Buzz Blog:
“It is self-important of any website to think a user wants you creating a frame following them around to outbound links.”
Like I mentioned earlier, this toolbar has some great features when it comes to social media promotion but this particular feature is waving too many red flags! I just could not do this to my outbound links.
Of course there are many other ways to deceive your Webmaster friends when it comes to giving them some back link benefits from your site.
Add your comment below and let me know how you have been robbed of Outgoing Backlink Benefits in the past.