It all starts with what seems to be a fairy tale, but a true one, about how normal people are literally turning ordinary blogs into million dollar businesses. They are making money while they sleep, not just getting paid by the hour, but earning income any time of the day or night.
Some of you might be skeptics, while others are already on this road to freedom, but either way, hold on to your hats to see 18 ways to get there.
1. Employ WordPress First Up
If your aim to turn your ordinary blog into a million-dollar business, you need to get your priorities straight from the beginning. Do you really want to muck around with Web design, when WordPress has it all packaged for you, and all you have to do is work on your business.
WordPress is by far the best content management system to choose when you are building a website from scratch. Just ask any Problogger.
2. Get Hosted For Real
Building a million dollar business does not get hosted on a free hosting site or free blog site. Get real here guys. Looking around for free website hosting is just saying that you have no confidence about your business making money from the outset.
Take a positive step and buy reliable web hosting for your business. It does not cost the earth, (actually about $4.95 a month) and you can be in total control.
I have been building websites for years and always highly recommend Hostgator for the best and most reliable web hosting. People say to me, ‘but aren’t you biased towards hostgator?” Well yes I am. I have tried other hosting companies and they are the best. You do not need to take my word for it though, as the world is voting on its own. Hostgator is now considered one of the top 5 Web hosting companies in the world.
3. Get a Great Theme
I have already stated that you should use WordPress to build a million dollar business but the theme is also very important!
Obviously paid themes look far more professional and save you loads of time, but free themes are ok too!
When choosing a WordPress Theme, investigate the SEO features behind the scenes and also the conversion rates. I know this sounds silly but I have had themes that convert better than others. The best I have had so far is the Socrates WordPress theme. I love the conversions on this theme but I do not like to complete look of it.
4. Put Your Name to Your Blog
Be proud and accountable for what you are creating from the beginning. I see some people neglecting to add an about me page or even a contact page! Ouch! This is a website crime as far as I’m concerned!
When I see this kind of website I immediately wonder if they are hiding something.
Be proud of the blog you have made and show it to your visitors. Be proud of the content you provide and stand by your blog.
5. Nothing but the Best Content
When you are new to creating websites (or blogs) you are never really sure about the content you are supposed to be delivering. What is quality content after all?
There are many ingredients to add to an article to create quality content but the real judge will be the human visitors. Sure you can research your competition and try and create better content than them, but in the end still be the human’s choice.
Therefore quality content must be something that make sure human visitor happy.
6. Content Thicker Than Water
Keep everything related! Make sure your targeted anchor links and eye catching titles all directly relate to the content on the page. If all of your content and promotions is not centered on your main topic then you are just watering down the power of your blog!
Make sure you know why people visit your blog and give that to them. Don’t stray from your subject because you think the grass is greener on the other side. It never is.
Watering down your topic brings fewer conversions and takes you further away from the million dollar business you desire.
7. Over Deliver Over and Over
When you think you have created great content, spend another hour checking it over and adding your personal touches. “An hour?” you say. Yes, I know we all have time limitations, however investing this time in your content will make sure you over deliver.
8. Harness Your Passion
If you can build an ordinary blog about something you love, then it will be 80% easier to turn it into a million-dollar business, if your Passion is driving you. Does this sound right to you?
Well let me tell you that I have websites that I have a passion for and they are my biggest money earners by far. It is simply a choir for me to work on something I do not care for when I have a choice to play with passion. There is no competition here.
The only thing is, I only hope you haven’t got a passion for something really weird that no one is searching for in Google?
9. Stand Out From the Crowd
Are you a follower or a leader because followers blend in too much, while leaders stand out naturally?
If you are a follower you need to take leadership lessons as the buck will stop at you.
You will be the content creator, the decision maker, and the money earner.
Showing your real personality will also make you stand out in the crowd as people are highly intrigued by individuality.
10. Be Cool About Selling
You must be cool about the way you sell products and advertising on your blog. You might think that the more ads you have and the more affiliate links you have, the more money you make. This is not true.
Making money through blogging has no luck involved and is a skill that you need to develop. New affiliate marketers often run into monetizing their blogs like a bull at a gate and scare off potential followers with their pushy tactics.
11. Choose Who and What You Promote
Do not just create links on your blog for what you will get in return. Promote people and products because they are genuinely great!
Test, experience and research everything you endorse. This includes every outgoing link on your blog.
You are the leader/owner of this blog and you are responsible for leading your web visitor through this link. You cannot back down later and denote a product or person after you have already recommended it to your readers.
The absolute best way to turn your blog into a million dollar business is to create your own products, especially if you are seen to be an expert in your field.
12. Step Out Your Door
Go out onto the internet and share your blog, talk about your blog, and link back. Be available and get involved with other bloggers in your niche.
Staying inside your blog like a hermit will only let your business grow so far. It will hit a brick wall and become stagnant.
13. Update Regularly
No one likes a dead blog and this includes both humans and search engines. It is a proven fact that posting more frequently brings in more traffic and sets your blog up with a buzzing vibe.
Yes this takes hard work but who ever said it was easy to build a million-dollar website business?
If you are serious about turning your ordinary blog into a million-dollar business, you better get prepared for some seriously hard work!
Post fresh quality content with a goal included, promote it, share it, reply to comments, tweak it, promote it again. Yes this is just for one fantastic article on your blog. But if you think this is a waste of time then your content must not be worth the effort!
14. Tweak and Test
You cannot be an expert from the start, so if you are serious about building a million dollar business out of your ordinary blog, you will need to do a lot of tweaking and testing.
This includes tweaking ordinary pages and posts on your blog to enhance them for the best outcome. For example, you might have had a few sales from one particular article. There is always the chance that you could make a few more sales on a regular basis if you invested the time to tweak and gauge the progress of such content like this.
15. Revamp the Gold
Tweaking and testing helps me revamp the valuable content on my website.
Neglecting to revamp content is one reason why so many blogs just simply stay as ordinary blogs. They do not see the value in the content that they already have.
Here is an example. I wrote an article about 5 years ago. I saw that it was getting a few visits every day, so I revamped the content and freshened it up. More traffic came.
After about a year I decided to see what keywords it ranked for and to optimize my content for them. I did and the traffic exploded.
I began to promote that ONE article as if it was an entire website and more traffic came.
Today, 5 years later I can make $400 plus a month from Adsense off this one post and up to $1000 in affiliate sales.
If I did not notice that this content had potential in the first place I would have been missing out on some major money over the years.
To maintain my income from this ONE post amongst an 800 or so page website, I revamp the content at least twice a year. This technique alone helps me dominate the Google search results.
16. Get a Goal
Never publish content without a goal in mind as it is a serious waste of time.
Here are some examples of Goals:
- You want the customer to buy through your link.
- You want the reader to sign up to your list.
- You want the reader to download your Ebook.
- You want the visitor to go to another page on your blog.
The question is, “What do you want your visitor to do?” You should ask yourself this question for every page and post on your blog.
The next question is, “Are you pointing your visitor in the direction of your goal?”
Then when you have a goal it is well worth promoting that content.
17. Add To Your Snowball Every Day
I like to think of my business as a snowball that just gets bigger and bigger every day. I might not see the changes today, but every now and then I see massive changes when my snowball is rolling.
To add to my snow ball I create content for my blog and publish it, promote it, and then finally maintain it. That sounds simple but it is a big job as quality content can take hours, promoting can take days, and maintaining can take up years.
But I am here building a snow ball, one word at a time, one link at a time, and one day at a time. The key here is to keep adding to your snowball.
18. Just Be Honest
Other bloggers talk about gaining your website visitors trust but can’t we just be honest instead? If you are honest and truthful, won’t people learn to trust you anyway?
This is the way I have decided to run my business and it works for me.
Who else thinks that gaining peoples trust can be as easy as being honest?
Building a million dollar blog is in reach of anyone who dares to take action and add certain qualities to their blog. Bloggers that succeed in creating a valuable piece of virtual real estate are the ones that never say never! They are the CAN DO people!
When All is Said and Done?
Always believe that you can do this and that YOU can turn your ordinary blog into a million dollar business. Those people who have succeeded with their websites and blogs are just ordinary people, just like you and I.