When you are building websites for a living you will definitely have to get familiar with search engine optimization plug-ins. It is almost impossible to do the same amount of work that these wonderful plug-ins can do for you. I have to say that I cannot live without my search engine optimization plug-ins. No need to panic though, all of the search engine optimization plug-ins that I use in my websites do not always cost money. In fact most of these helpful tools are actually totally free.
Do you really need search engine optimization plug-ins?
Some Webmasters neglect the fact that must perform SEO on every website you make. This is a highly qualified professional job that people train for and study to perfect, however with the use of a simple plug-in, you too can be an SEO professional. Considering that a good SEO expert can cost you hundreds of dollars a month, using a WordPress plug-in is a no-brainer. The savings are enormous. Installing a search engine optimization plug-ins into your WordPress website can ease the pressure and do most of the work for you. Search engine optimization is important, because after all, in the end what it means is traffic to your website.
What can search engine optimization plug-ins do for you?
Search engine optimization plug-ins can do an enormous amount of work for you. This includes both on page and off page optimization. You will need a different plug-in to perform different tasks. Some tasks that the plug-ins can do include;
- Optimization of your post titles descriptions and meta tags.
- Keyword density in your posts.
- Submitting your website site map regularly to places like Google and Yahoo.
- Internal linking within your website using keywords and anchor text.
- Image optimization.
- Clean URLS.
The need for on page SEO plug-ins
On page SEO is extremely necessary because you need to tell the search engines what your post is about. If you have not performed on page optimization, the search engines will not be able to figure out who to send to your website.I often hear people complaining that their AdSense ads are not targeted to their posts. Hello! Wake up guys. Google cannot tell what your post is about because you have not performed on page optimization. There is a science to writing a post the correct way and because we are human, and not a machine, it is best for us to use a search engine optimization plug-ins for this purpose. It’s all about numbers and percentages and keyword density.
This is a free plug-in that is used by many people. It is a simple plug-in that adds a section at the bottom of the page when you are writing a post, that allows you to fill in details. Search engine optimization details such as post title, description, and tags or keywords. This is a must have plug-in and the free option does the job quite well. Of course there is an upgrade paid option as well but is not necessary for beginner website builders to invest in. The screen shot below shows the sections that you need to fill in for the all in one search engine optimization Pack.
Now days this plugin is almost obsolete because many WordPress themes or more important and useful plugins also have this option.
SEOpressor is a fantastic plug-in and is one that I recommend you purchase if you are serious about making a successful business with your website. This plug-in requires a one off payment and has given me returns 1000 times over. This plug-in alone brings you traffic because your posts will be optimized for the search engines. When buying this plug-in I researched other potential WordPress plug-ins that could do the same job, however they were a lot more expensive, and I am very happy with the job that SEOpressor does for me. As you can see from the screen shot below, SEOpressor can steer me on the right track when it comes to Onpage SEO every single time I write a post. There is no possible way I could simply guess how to do this precise task using these exact SEO techniques. how could you possibly publish a post with such bad statistics attached to it. When I first installed this plug-in on my website’s, I realized that my on page optimization did not exist. My posts were scoring approximately 20% on average.
If you look at the screen shot below you will notice that now my posts are optimized and scoring well over 90%. This in turn is attracting an enormous amount of free traffic from the search engines.
This is a free SEO plugin that will do some of what SEOPressor does, (but not all since the new SEOPressor 5) and do all of what All in one SEO pack does. It also includes sitemap management, and many more features. Installing this plugin means you do not need at least three others. I highly suggest you put this SEO plugin on your list.
In the good old days Webmasters used to have to generate a site map and manually submit it to Google, Yahoo!, and any other important websites. Now days you can install Google XML site maps to do it all for you automatically. How easy is that? Of course there are other free plug-ins that you can try however this is one of the most popular ones for submitting site maps. If you are using Yoast then you do not need this plugin.
Internal linking within a website or blog can have a dramatic impact on rankings. SEO Smart Links does the hard work for you by identifying specific search terms within your website and linking them to relevant pages or content. SEOpressor also reminds you to link to one of your internal related pages.
SEO friendly images ads and an ALT tag containing your keyword to the images that you neglect to optimize. However my theory is that if you had installed SEOpressor in the first place, it would have told you to add an ALT tag to your image. The less plug-ins the better, I say.
This ones requires you pay a monthly fee. It can be as low as $17 a month but is well worth it. I truthfully believe that this plugin is for the serious blogger that wants to do SEO the easy way to save a bit of time. This plugin is definitely white hat SEO. It brings you ALL the information you need to do both on page and off page search engine optimization. This means you do not have to go out searching for relevant blogs to get back links, possible internal linking pages, and so on. It is far too much to explain so I made you a video. http://www.youtube.com/watch?v=C0RO2F7V4ME Visit the Scribe website to see more..
Notes on search engine optimization plug-ins:
- At the bare minimum I would install the All in one SEO Pack and the Google XML site maps. however when you start making money I would invest in SEOpressor or something similar.
- WordPress plugins I have paid for include: SEOpressor, WP-Robot, Subscribers Magnet. This is not much money to invest considering the online business I have built is valued at $400,000.00. I also use a very cool free plugin called Yoast WP SEO.
- Just remember that when you buy a plug-in, in most cases, you can use it for more than one website. This makes a WordPress plug-in great value for money.
All of the search engine optimization plug-ins are a necessary add on for any WordPress website business.